Green Creativity
in the Digital Age
3°edition
Discover our courses
This interdisciplinary course equips participants with the knowledge, skills, and mindset needed to develop innovative, sustainable, and digitally enabled entrepreneurial solutions for contemporary environmental, social, and business challenges.
By combining creativity techniques, sustainable marketing, AI-powered digitalization, and entrepreneurial innovation, participants learn how to identify opportunities, generate and validate ideas, design sustainable business concepts, and communicate them effectively. Through interactive discussion, case studies, teamwork, digital tools, and practical assignments, students gain hands-on experience in transforming creative ideas into responsible and viable entrepreneurial initiatives that contribute to sustainable development.
VUOTO
Developing purpose-driven creativity skills
Delivered by: University of Alicante (Spain)
Trainer: Eduardo Sánchez García and Javier Martínez Falcó
Date: 05/10/2026 – Time: 9.00–11.30 and 12.00 – 14.30
Duration: 5 contact hours and 7,5 self-study hours
This training program is designed to empower students with creative thinking tools and collaborative innovation techniques that will enhance their capacity to solve real-world sustainability challenges. Through practical workshops, teamwork exercises, and guided ideation labs, students will develop their ability to think critically and creatively, challenge existing assumptions, and propose innovative solutions to environmental and social issues. The sessions will introduce students to the fundamentals of sustainable innovation, while nurturing an entrepreneurial mindset and fostering self-confidence in the creative process. Particular emphasis will be placed on applying creativity within green entrepreneurship, helping participants transform ideas into actionable and responsible business models. The complementary mentoring program will provide ongoing support for students who wish to further develop their ideas. Mentors will offer feedback and guidance to help refine students’ green innovation projects, offering a unique opportunity to receive personalized coaching and build long-term motivation for creative, sustainability-driven entrepreneurship.
Creative sustainable marketing in the digital age
Delivered by: Saarland University (Germany)
Trainer: André Pitié (SouthwestX)
Date: 26/10/2026 – Time: 10.00 – 15.00
Duration: 5 contact hours and 7,5 self-study hours
- Explore key principles of creative and sustainable marketing in a digital context.
- Understand how digital tools and platforms shape modern marketing strategies.
- Learn how sustainability can be integrated into branding, communication, and customer engagement.
- Examine real-world examples of innovative marketing campaigns combining creativity, performance, and impact.
Entrepreneurial creativity for sustainable futures (in 2 parts)
Delivered by: Mariupol State University (Ukraine)
Trainer: Inna Arakelova
First part: 16/11/2026 – Time: 9:30-12:00
Second part: 23/11/2026 – Time: 9:30-12:00
Duration: 5 contact hours and 7,5 self-study hours
The course combines entrepreneurial thinking, creativity methods, digital technologies, and sustainability principles to help participants transform ideas into innovative projects capable of generating economic, social, and environmental value. Main questions:
- Entrepreneurial creativity and innovation mindset
- Opportunity recognition and creative problem-solving
- Digital creativity and artificial intelligence for innovation
- Sustainable innovation and value creation
- Transforming ideas into entrepreneurial projects
AI-powered digitalization of business and management (in 2 parts)
Delivered by: University of Primorska (Slovenia)
Trainer: Miha Bratec
First part: 9/11/2026 – Time: 9:30-12:00
Second part: 17/11/2026 – Time: 9:30-12:00
Duration: 5 contact hours and 7,5 self-study hours
- Understand the basics of technology adoption in business through the prisms of innovation, organisation and information systems.
- Learn about AI and its role in digitalisation of business in the past and present.
- Understand what GenAI is and what isn’t.
- Learn about diverse spheres of digital transformation of business and develop critical insights.
- Master how to remain visible in the age of GenAI transition of management and marketing.
- Examine real-world examples of service in industries offering AI-enhanced products and services.
- Critically evaluate the implications of AI-powered digitalization on the workplace dynamics within the service industry and entrepreneurship context and the global quests for green transition.
Pre-registation open soon
This training programme provides academic staff with the knowledge, skills, and practical tools to foster creativity, innovation, openness, and sustainability in higher education.
Through four complementary modules, participants will explore creative thinking methodologies, design thinking approaches, open-source software and intellectual property management, and strategies for integrating green and digital innovation into teaching, research, and institutional practice. The programme encourages interdisciplinary collaboration and supports participants in developing innovative teaching practices, research projects, and community engagement initiatives aligned with the principles of sustainability, open science, and the twin green and digital transition. By combining theoretical foundations with hands-on application, the training enables academic staff to design and implement solutions that generate positive educational, societal, and environmental impact.
VUOTO
Strategies to boost creative thinking with innovative purposes
Delivered by: University of Alicante (Spain)
Trainer: Eduardo Sánchez García
Duration: 2,5 contact hours
Date: 29/09/2026 – Time: 09:00 to 11:30 (link given upon registration)
This training program is designed to support academic staff in enhancing their creative capacities and integrating green innovation principles into their professional practice. The sessions will explore advanced creative thinking frameworks and methodologies that enable academics to foster responsible innovation in both pedagogical and research contexts. Participants will engage in exercises that challenge disciplinary boundaries, promote transversality, and generate new perspectives for addressing today’s environmental and social challenges through knowledge creation. The training will also serve as a platform for reflection on how universities can lead transformative processes towards sustainability, both through teaching content and institutional projects. The mentoring component will offer personalized support to faculty members interested in applying these tools to the design of sustainability-oriented curricula, interdisciplinary research proposals, or university-community engagement projects. The mentoring sessions will provide constructive feedback, peer exchange, and expert guidance to help translate creative ideas into actionable initiatives with long-term impact.
Creative problem-solving with design thinking in academia
Delivered by: Saarland University (Germany)
Trainer: Mara Schuler-Bermann and Katharina Thiel
Duration: 2,5 contact hours
Date: 22/09/2026 – Time: 09:00 to 11:30 (link given upon registration)
- Provide a general introduction to design thinking as a human-centered approach to problem-solving.
- Explain the core phases of the design thinking process (Empathize, Define, Ideate, Prototype, Test).
- Highlight the importance of user needs and perspectives in research, teaching, and innovation.
- Explore how design thinking can be applied in academic contexts, such as research projects, teaching formats, and knowledge transfer.
- Introduce simple tools and methods for idea generation, prototyping, and feedback collection.
Code and data licensing: open source, free software and Creative Commons
Delivered by: University of Primorska (Slovenia)
Trainer: Michael Mrissa
Duration: 2,5 contact hours
Date: 24/09/2029 – Time: 09:00 to 11:30 (link given upon registration)
- Overview of the history of software development until now.
- Key milestones in the software industry and the emergence of open-source software.
- Definition and core characteristics of closed source and open source.
- Definition of copyright and copyleft.
- Free software definitions, differences between free as free beer and as free speech.
- How to build a business model around free software production.
- Creative commons: definitions and what options are available.
- Short demonstration on creative commons options and how to use their online tool.
Green and digital innovations: creative approaches to the sustainability of modern business models
Delivered by: Mariupol State University (Ukraine)
Trainer: Valeriia Podunai
Duration: 2,5 contact hours
Date: 10/09/2026 – Time: 09:00 to 11:30 (link given upon registration)
- Twin transition and the concept of green creativity.
- Greening the digital workplace.
- The impact of digitalization on the formation of green competencies of employees.
- Modern approaches to the institutional sustainability of organizations.
Creative thinking, organizational resilience and green digital innovation
This training programme equips non-academic staff with the knowledge, skills, and practical tools needed to support innovation, sustainability, and organizational resilience within higher education institutions.
Through four complementary modules, participants will explore creative thinking techniques, strategies for navigating uncertainty, principles of open-source software and intellectual property management, and practical approaches to the green and digital transition. The programme combines theoretical knowledge with interactive workshops, practical exercises, and self-study activities to help participants improve institutional processes, promote responsible resource management, and contribute to more efficient and sustainable university operations. By fostering creativity, collaboration, and openness, the programme empowers participants to develop innovative solutions that strengthen institutional performance and support long-term organizational transformation.
VUOTO
Driving creative thinking for sustainable institutional change
Delivered by: University of Alicante (Spain)
Trainer: Eduardo Sánchez García
Duration: 2,5 contact hours
Date: 28/09/2026 – Time: 09:00 to 11:30 (link given upon registration)
This programme is designed for non-academic staff members who wish to enhance their capacity to contribute to sustainability and innovation initiatives within their institutions. The sessions will provide participants with practical creative thinking tools and collaborative techniques that can be applied to their daily work, promoting a more innovative, efficient, and environmentally responsible organizational culture. The training will address challenges in administrative, technical, and support roles, encouraging participants to rethink existing procedures and develop solutions that align with green innovation goals. Examples and case studies will be drawn from real institutional contexts to ensure relevance and immediate applicability. The mentoring component will offer continued support to staff members interested in implementing sustainability-oriented improvements in their units. Participants will receive guidance in applying the tools learned to real internal projects with personalized follow-up and expert advice.
Creative ways to survive and thrive in uncertain environments
Delivered by: Saarland University (Germany)
Trainer: Julia Bellmann
Duration: 2,5 contact hours
Date: 05/11/2026 – Time: 09:00 to 11:30 (link given upon registration)
- Introduction to uncertainty in modern work environments and its impact on organizations and individuals.
- Exploration of resilience, adaptability, and creative thinking as key competencies for navigating change.
- Overview of practical strategies to manage ambiguity, complexity, and rapid transformation.
- Techniques to foster a proactive and solution-oriented mindset in times of uncertainty.
- Application of creative problem-solving approaches to administrative, operational, and support functions.
- Introduction to simple tools for prioritization, stress management, and decision-making under uncertainty.
Code and data licensing: open source, free software and Creative Commons
Delivered by: University of Primorska (Slovenia)
Trainer: Michael Mrissa
Duration: 2,5 contact hours
Date: 23/09/2026 – Time: 09:00 to 11:30 (link given upon registration)
- Overview of the history of software development until now.
- Key milestones in the software industry and the emergence of open-source software.
- Definition and core characteristics of closed source and open source.
- Definition of copyright and copyleft.
- Free software definitions, differences between free as free beer and as free speech.
- How to build a business model around free software production.
- Creative commons: definitions and what options are available.
- Short demonstration on creative commons options and how to use their online tool.
Green and digital innovations in practice: how creative solutions make business resilient to crises
Delivered by: Mariupol State University (Ukraine)
Trainer: Valeriia Podunai
Duration: 2,5 contact hours
Date: 17/09/2026 – Time: 09:00 to 11:30 (link given upon registration)
- Twin Transition in practice: combining digital and eco-tools.
- Green skills of the future: developing eco-mindset and digital competencies in teams.
- Smart and eco-office: managing digital carbon footprint.
- Crisis resilience of a company: creative restructuring of processes.